SwayX strives to bridge the gap between influencers and customers by using advanced metrics to build trust within the social media industry. With these proprietary algorithms we plan to define the value of true influence and integrate that into a real social stock market.

The SwayXchange is a social commodity marketplace where fans/shareholders can invest in the popularity or “sway” of their favorite influencer, athlete and celebrity talent.

Purchase social shares based on talent’s true influence which can yield real earnings.
Help your favorite creators by contributing to this innovative capital funding platform.
Become a shareholder of the talent’s SwayNess and unlock exclusive rewards.

F.A.Q.

What is the ‘SwayXchange’?
The SwayXchange is a social commodity marketplace where fans/shareholders can invest in the popularity or “sway” of their favorite influencer, athlete and celebrity talent.

What is a SwayX ‘Share’?
A SwayX ‘share’ is a fractional valuation of an individual’s true influence. Our shares can be bought and sold on our platform, similar to the way stocks are traded on a traditional stock exchange.

How are your share rates calculated?
Our SwayX share rates are dynamically calculated by using advanced social media analytics, along with additional supply and demand factors. Using these metrics and proprietary algorithms, each talent’s rate will either appreciate or depreciate in value accordingly.

What social media metrics are used?
SwayX currently analyzes data from the top 4 monetized social media platforms; Instagram, TikTok, YouTube and Twitch. By applying machine learning and data science we can determine genuine engagement with each talent, thus calculating a sway rate.

What is an IPO?
Much like the actual business world, the IPO or Initial Public Offering is the capital raising period for each of the talent’s launch on the SwayXchange. During this period investors/fans can purchase shares and “buy into” the talent’s Swayness.

What happens when the IPO ends?
After the IPO period, which is typically 5-10 days, the talent will then enter the secondary market where shares can be sold/traded much like a traditional stock exchange.

Are SwayX shares endorsed by the talent?
YES, every share listed for sale on SwayX has been endorsed by the talent represented.

What is a Shareholder Prospectus?
A prospectus is a detailed outline of the commodity you are buying into, which includes any exclusive unlockable rewards the talent is offering to their top shareholders. Scroll to the bottom of each listing to view what rewards are available.

Why should I buy a SwayX Share?
- Invest in a social commodity which can yield real earnings.
- Support favorite influencer, artist or athlete by contributing to their creator livelihood.
- Connect with your talent and unlock exclusive Shareholder rewards.